Dots creates mobile games inspired by art from around the world, providing players with vivid, dynamic, highly-visual in-game experiences.

“Appboy makes it possible to target our users more effectively based on their in-app behavior. That’s allowed us to...increase total revenue by 33%.”

— Kohta Wajima, Lead Product Manager, DOTS

Dots creates mobile games inspired by art from around the world, providing players with vivid, dynamic, highly-visual in-game experiences.

Objective

While every app benefits from having a loyal, engaged customer base, you also need to find effective, sustainable ways to turn that audience engagement into revenue for your brand.

Solution

Dots took advantage of nuanced audience segmentation and rich in-app messages to create targeted, personalized outreach that nudges users to make purchases.